Right now, as a business community we have a unique opportunity to promote our businesses and support Star Cinema to purchase much-needed digital projectors and replace aging seats.
What is the problem? In 2013, all major movie studios are converting to digital production only. As a result, cinemas across North America, including the small independent ones like the Star, MUST purchase digital projectors. These cost $80,000 each.
Why should you act? The Star attracts thousands of people to Sidney and the Peninsula every month. During last month, for example, more than 5000 people came to see the “Best Exotic Marigold Hotel.” Many of these theatergoers also had dinner in Sidney, strolled and shopped around town, or had a coffee before or after the film. The Star provides outstanding and reasonably priced entertainment for families, young people, customers, suppliers, employees and of course, for us! The Star is a family-friendly, affordable social and cultural hub we cannot afford to lose.
How can you help? As part of its “Save the Star Campaign”, the Star is offering businesses great opportunities to promote and advertise their businesses. I’ve summarized the options below. Please take a minute to read these and act now in whatever way you can to Save the Star. Thanks very much. Doug Taylor, Executive Director
Business Promotion Options to help Save the Star
Star Director Sponsorship – $1000
What you get:
- o A permanent star plaque with your business name featured in the Star lobby
- o One month free advertising during the pre-show in both theatres
- o One week free advertising in the weekly flyer
- o One week of your business logo on the Star Cinema website
Gold Sponsorship – $500
What you get:
- o A permanent star plaque with your business name featured in the Star lobby
- o One week free advertising in the weekly flyer
- o One week of your business logo on the Star Cinema website
Chair Sponsorship – $250
What you get:
- o Business name engraved on a new seat
- o A week of your logo appearing on the weekly flyer
To learn more and select your level of sponsorship, please go to www.starcinema.ca or drop by the theater (9842 Third Street). For more information, feel free to phone Sandy Oliver, the owner of the Star, at 250-655-3384.





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