Updated as of 27 April 2022.

Katie Kroeker

Katie Kroeker

President

Owner – Pacific Ridge Landscapes Ltd.

I ask every business owner I come across if they are members of the Peninsula Chamber, and if the answer is no I list all the reasons why they should join.  I have found the Chamber to be wonderfully supportive and inclusive, collegial and encouraging while working to advance the issues that matter in our day-to-day lives as business owners.

I had the privilege to serve for 4 years on the Board of Directors of a national non-profit organization, in addition to a concurrent role as liaison between the board and the leadership team.


Angus Todd

Angus Todd

Vice President

Consultant – IG Wealth Management

Angus is a consultant with IG Wealth Management. He works mainly with incorporated individuals by planning and implementing intergenerational wealth management strategies. In his spare time, Angus is a coach of the St. Michaels University School rowing team and is a member of Alumni UBC’s leadership council.


Janine Morris

Janine Morris

Treasurer

 Partner – Hughesman Morris CPA

Janine grew up in Victoria, BC and currently works in Sidney as a Chartered Professional Accountant.   After working at her accounting firm for close to 10 years, she became a partner in 2015 at what is now Hughesman Morris, CPA’s.  In her role as an accountant, she works closely with many diverse clients, including several local, non-profit organizations, servicing both their accounting and taxation needs and brings this valuable knowledge and experience with her to the organization.

Janine also currently sits as the treasurer for the Intrepid Theatre Society (best known for the Victoria Fringe Festival) and the New Marine Centre Society (i.e. Shaw Centre for the Salish Sea). Being an island girl at heart, she enjoys spending her free time in the outdoors hiking, camping and boating, accompanied by her husband, Tyler, and her dog, Cooper.


Krista Sears

Krista Sears

Secretary

 Commercial Banking – Bank of Montreal

I have worked either with business or in business for over 25 years.  Most of my career has been in commercial banking with BDC in Ontario for 12 years and most recently with BMO in Sidney for 5 years.  In between, I co-owned and successfully operated an independent business in Victoria for 7 years.  I am passionate about business and working towards a local environment that enables growth and success.


Al Smith

Al Smith

Executive Director - Saanich Peninsula Chamber of Commerce

Al is a local serial entrepreneur who started his career by launching an aerospace engineering firm before moving on to manufacturing and technology startups. Al is one of the first graduates from the Acetech CEO training program and has helped numerous companies strategically overcome challenges as a turnaround CEO, Vice President, and consultant. He has always had an interest in new technology, entrepreneurship, and the success of both business and community. Al has also supported many not-for-profits, working on boards, fundraising, and training staff.


Wendy Berke

Wendy Berke

Director

Wendy is an award-winning Real Estate Agent with DFH Real Estate Ltd. and currently sits on the Community Relations Committee at the Victoria Real Estate Board. She has a background in small business ownership, having owned and operated a chain of retail stores in Alberta and BC. Born and raised in New York State, Wendy is a dual citizen of Canada and the US and loves living in Sidney. In her free time she enjoys boating with her husband Frank and their Havanese puppy Teddy.


Marc Bourdon

Marc Bourdon

Director

Life Insurance Broker – Chambers of Commerce Group Insurance Plan

I have been closely associated with the Saanich Peninsula Chamber since the spring of 2015 as a Chambers of Commerce Group Insurance Plan Advisor.  I own and operate Gravity Insurance Brokers in Sidney as I believe the Peninsula is a prosperous place to run a business and raise a family.  I live in Central Saanich and was born and raised on the Saanich Peninsula.


Andrew Bradley

Andrew Bradley

Director

Owner –Beacon Signs and Apparel

A well-traveled Australian, Andrew comes to the Chamber with a wealth of experience from many different industries gained from his travels around Australia, Canada and the US in what could be called a thirty-year “walkabout”.

His love of photography and writing has produced four publications and like many Australians’ affinity for the ocean, has found him a home on Vancouver Island.

As the owner of Beacon Signs and Apparel, Andrew is a passionate supporter of small business and “keeping it local” and understands the challenges faced by the small business community.


Michael Hall

Michael Hall

Director

Michael is an accomplished business and operations leader with more than twenty-five years’ international experience driving change and delivering results in a number of senior management roles in entrepreneurial companies across industries including aerospace, telecommunications and electronics manufacturing.  He lives with his wife Joanne and their three children in North Saanich.


Rod Hunchak

Rod Hunchak

Director

Director – Business Development and Community Relations Victoria International Airport

Rod joined the VAA in 2018. He came from Fort McMurray Airport Authority where he was Vice-President, Commercial. Prior to that, he spent almost 14 years at Calgary Airport Authority in various roles of increasing responsibility, his last role was General Manager – Development Services, Planning and Engineering. Rod brings a broad range of directly-related experience to the role, having had a diverse and well-rounded airport career going back to 1995 when he started working as an Operations and Maintenance Officer with Yellowknife Airport.


Joe Jansen

Joe Jansen

Director

Executive Vice President, General Manager – Wilson’s Group

Joe is the General Manager of Wilson’s Transportation Ltd., the largest charter motorcoach and sightseeing company on Vancouver Island. His career has been primarily associated with tourism, passenger transportation and hospitality initiatives. He has served on the Chamber Board for eight years and is a Past President. He sits on the Victoria Airport Consultative Committee, and is a Board Member of SportHost Victoria; a not-for-profit society dedicated to increasing the quality and quantity of sport-related events in Greater Victoria.


John Treleaven

John Treleaven

Director

Principal – The Treleaven Consulting Group Ltd.

In August 2005 John established The Treleaven Consulting Group Ltd., located in Sidney, to provide international marketing and policy advice to public and private sector clients. Prior to moving to Sidney, he was President and CEO of the Saskatchewan Trade and Export Partnership (STEP), a P3 organization providing market research and export services to 260 Saskatchewan companies. Mr. Treleaven began his career in the Canadian Trade Commissioner Service in 1968. Postings included Sao Paulo, San Juan, Puerto Rico, London, San Jose, Costa Rica, Hong Kong, Tokyo, and Ambassador to the Philippines. In Ottawa, he served in a variety of senior positions in Foreign Affairs and International Trade. John has been on the Board of Directors since 2007.


Doug Walker

Doug Walker

Director

Principal – Cambium Leadership Inc.

Doug is a business advisor based in Sidney. He is a Certified Management Consultant and experienced business leader, having built, led, and advised many companies across western Canada and beyond. He has been a Director of the Saanich Peninsula Chamber of Commerce since 2014, and is a Past President. He and his wife Nancy split their time between Sidney and the Palm Springs area, largely deleting wet winters from their year.

Municipal Council Representatives

Celia Stock

Celia Stock

District of North Saanich

Celia was re-elected in 2014 to her second term as a Councillor for North Saanich. Previously, she had been active working as a member of the Parks and the Agricultural Advisory Commissions. In 2010, she joined the Peninsula Singers, and continues to be an active member of this choir.

Among her other Councillor duties, Celia is the Alternate Director for Mayor Finall on the CRD Board, and attends the Saanich Peninsula Water and Wastewater Commissions’ meetings. A graduate of Concordia University in Montreal, Celia is bilingual, and enjoyed a long career with the Government of Canada. She is determined to learn about and understand the business and the goals of the Chamber.

https://www.northsaanich.ca/


Terri O'Keeffe

Terri O'Keeffe

Town of Sidney

Terri was elected to her first term on Sidney Council in 2018. Prior to that she had a successful 34 year career in the federal public service starting at the Canada Revenue Agency in enforcement and then advancing to the Department of National Defence where she was a Regional Human Resources Manager with a focus on organizational effectiveness.   She assisted managers with strategic planning, performance management, team building, business process improvement, employee recruitment & retention and community building.  She loves looking for opportunities to bring individuals and groups together to collaborate, create synergy and new opportunities.  During her 20 years in Sidney, she has served on numerous community Boards and was a recipient of the Queens Silver Jubilee Medal for community service.

http://www.sidney.ca/


Gordon Newton

Gordon Newton

District of Central Saanich

Gordon is a first term councillor for the District of Central Saanich, elected in 2018. Along with taking on this new and exciting responsibility with Central Saanich, he is also a second generation business owner of Valley Music Sales a wholesale and distribution company in Central Saanich. Valley Music Sales’ distribution channel covers almost 1,000 independent retailers in western Canada. He has been working in the company for over 20 years, starting in their retail stores many years ago and now operating the business with his sister and their long time friend.

He graduated from the University of Victoria with a Bachelor of Science in Economics. Gordon has lived on the peninsula for over 15 years where he and his wonderful wife have raised their two daughters, who are now attending Stelly’s HIgh School.

As a local business owner he is excited to work with the Saanich Peninsula Chamber of Commerce and its members in growing the business community here on the Peninsula. He is also a strong proponent of shopping locally whether for food, products or services.

https://www.centralsaanich.ca